Applicant Flow
Getting more applicants comes down to visibility, speed, and conversion. Use the checklist below to increase both the number and quality of applicants.
Google Jobs
HRGP automatically structures your job postings so they appear in Google Jobs search results. Applications from Google Jobs appear automatically in HRGP.
Company Profile URL
A public page highlighting your company and all active job openings with your branding.
Job Openings URL
A direct link displaying all current job openings in a simple list that can be shared anywhere.
Individual Job Posting Links
Each job has its own shareable link for social media, email, job boards, or direct messages.
Landing Page Builder
Create custom, branded job landing pages without technical setup using built-in templates.
iFrame Job Embeds
Embed your job openings directly into your company website. Applications still flow into HRGP.
Job Boards (JobTarget Marketplace)
Distribute a single job posting to a network of up to 25,000 job boards with analytics to track performance.
- Use a clear job title candidates actually search for (e.g., "Service Technician" vs. "Field Rockstar")
- Lead with the top 3 reasons to apply: pay range, schedule, benefits, and growth
- Keep requirements realistic—overly strict requirements reduce applications
- Keep the application simple—remove anything nonessential
- Make resume optional if your audience often doesn't have one
- Use a pre-screening form only when it truly saves time (e.g., heavy applicant flow)
- Reply to new applicants quickly using email and text templates
- Use texting when possible—candidates respond faster to SMS than email
If applicants are low:
Increase distribution + locations
If clicks are high but applications are low:
Simplify the application and tighten the job description
If applicants apply but don't respond:
Shorten your first message and use SMS